There are many types of boards. Some are governing others advisory. They are all responsible for fundraising. So how do Executive Directors and Development Professionals get the Board Members to do their job? Well, we provide the tools and encouragement to help the volunteers to feel comfortable. If asking for a gift is too much for a board member, maybe making thank you calls is more their pace. It may take a board member a year or longer before they are ready to invite a friend for a tour of your NPO.
To fire up board members it is a good idea to start with a tour of our facilities or presentation of your program.
Take notice: Are they effected by what they see or are they uncomfortable?
Do they offer advice or volunteer to help? Do they clearly understand our mission?
Tell them about stories of the individuals that are being served.
Let board members tell their stories. Is there a connection? Passion?
Show the plan:
Where are we? Where are we headed? What are our immediate needs? How about in the future?
List the areas that you need help. All board members should have choices of fundraising tasks.
Personally contribute (mandatory)
Participate in special events
Regular attendance at board meetings (mandatory)
Serving on a board committee
Voice in the community
Asking for advice
Host a gathering or tour
Thank you calls (for attendance at an event or for a donation)
Cultivate a prospective donor
Make the ask
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