Fund Raising News and Tools for Non-profits

Saturday, September 18, 2010

Sponsorships

When asking for a sponsorship, remember to highlight what the support of your organization will do for the donor.

Describe the project or event that you want a company to sponsor. Who will benefit form the sponsorship?

What will the sponsorship will do for the company. (increase awareness, increase sales, improve their reputation)

Provide demographic information on the participants of the event.

Did other sponsors have positive results from a previous sponsorship of your NPO? If yes, can you include a testimonial in the request?

Clearly state the benefits for each level. (full page ad, tv spot, etc.)

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