What are you doing to encourage them to do something AKA fund raise? The development staff should show the board what they need, why they need it, and how they are going to get it. A little guidance goes a long way.
The Board President, Executive Director or a consultant can generate a discussion of what does it take to ensure the strength of the organization. At some point money will come up. Always talk about the financial challenges of the organization at your meetings. Usually, a board member will suggest a solution that can become contagious.
Consultants are great to introduce the process of fund raising. Beware, I have seen total boards reject the idea completely. They misunderstand their role and expect development staff to work as individuals when fundraising.
Give your board members tools. Practice your NPO’s elevator speech to raise awareness.
Ask your board members to host gatherings that inform community members of the NPO’s mission and developments. No ask is attempted at these gatherings.
Look for new board members that have contacts and the ability to give. Make sure their expectations are clearly stated before they agree to join the board.
Development staff should clearly state board member expectations. Start small and work each new board member to tasks as they feel comfortable.
Board members can:
Make Thank you calls
Generate in-kind donations
Encourage other board members to be active
Ask for a gift
Join a fundraising committee
Host a gathering (friend raising)
Give a gift (many foundations require 100% board participation)
Help strengthen a relationship
Invite someone for a tour
For more ideas read Fired-up Fundraising by Gail Perry
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